Our Founder

Our Founder

Jannik Sinner

About our founder

Born and raised in the mountains of northern Italy, Jannik Sinner’s first love was the ski slopes. A natural athlete from a young age, he was already making a name for himself as a skier before picking up a tennis racket at age seven. At 13, he made the decision to leave skiing behind and devote himself entirely to tennis. This choice would ultimately pay off. In 2024, at just 22 years old, he became the first Italian man to become World No. 1.

Today, while still at the peak of his playing career and fully focused on competing at the highest level, Jannik is also looking beyond the baseline. With the launch of this foundation, he’s laying the groundwork to start giving back – creating opportunities and providing support for the next generation.